To promote active, healthy, sustainable lifestyles and behaviors in the home, school and workplace.
- Introduce essential skills for a broad array of physical activity, encouraging healthy and sustainable lifestyles.
- To make exercise fun through the use of our unique digital platform that incorporates physical activity, educational information and the positive social messaging of popular sport governing bodies, athletes and celebrities.
- Align with major advocacy groups, corporations, foundations and institutions that share the common goal of improving the health of youth and communities around the world.
- Provide a platform for end users to combine entertainment, education and fitness, achieving "my health, my fitness, on my time."